AJ's Cares
We aim to positively impact people and our communities by supporting people, groups and organizations that have a positive impact through actions, mentorship and social awareness.
Cole Strong - Swansea, MA

Total Donated: $2,525

Event Details: $1 from every beverage sold on January 21, 2023 was donated to 4 yr old Cole who was diagnosed with a rare cancer. 

Dawn Deluca - Leominster, MA

Total Donated: $2,000

Event Details: 10% of all sales and additional donations on March 8, 2023; Dawn (who is a regular customer of AJ’s) cancer returned after a 2 year remission.


Brewin’ Bowl benefitting the Drew Ceppetelli Fund

Total Donated: $3,000

Event Details: Numerous AJ’s Franchisees, DA’s office and Corporate office competed for the top spot! 

Camp Laughing Loon - Westboro, ME

Event Details: In May, 2023 A crew from AJ’s corporate office painted this beautiful mural on the side of a building at Camp Laughing Loon for the kids attending camp to enjoy for years to come. 

Clean River Project - Metheun, MA

Event Details: In June, 2023 members of AJ’s Nation worked to pull numerous items from the river; 2 tvs, a mattress, 2 picnic tables, a safe, blanket, shopping cart and multiple bags of trash! 

Marie Strese Conservation Area - Mansfield, MA

Event Details: In June, 2023 the team from AJ’s corporate office loaded a bus  with their hand tools to team up with the Mansfield team to clean up the trails. 

Mental Health Awareness - Saco, ME

Total Donated: $2,756.83

Event Details: In June, 2023 the Saco store collected sales and donations to benefit Sweetser of Maine.


Total Donated: $33,000 in 2023

Event Details: During the month of April, 2023 numerous shops in Maine and New Hampshire donate $1.00 of every Blue Hawaiian AJ’s Rush to Make-A-Wish of Maine & New Hampshire.  The funds raised enough to grant 2 wishes in 2023! 

Aroma Joe's
2nd annual Brewin Bowl benefiting the Drew Cep foundation

Total donated: $3,915

Event details: In May, 2024 numerous AJ’s Franchisees, DA’s office and Corporate office competed for the top spot!  

Aroma Joe's
Clean up in Leominster, Massachusetts

Total donated ~ Time 

Event details:  Aroma Joe’s nation teamed up with Texas Roadhouse to collect over 8 contractor bags of trash in May, 2024.