As an industry, a coffee business could be one of the more sustaining franchise opportunities you might discover. Coffee and energy drinks are a matter of solid habit and strong preference. A tried-and-true coffee franchise model that makes it easy for customers to find, get and enjoy their coffee shop experience on a regular—often daily—schedule certainly seems like a recipe for success.
In Raynham, Massachusetts, another new Aroma Joe’s prepared to open at the end of 2020. It was a first location for franchise owner-operators, Brittany Fernandes and her parents, Joseph and Rose, a close family from Dartmouth.
According to this October 23, 2020 article in SouthCoast Today, timing was affected during buildout due to slow-arriving materials, yet the team has no regrets on their decision to open. Rose had been looking to start a business, so her family pursued the coffee shop route with Aroma Joe’s. They visited other locations in Maine, Massachusetts and New Hampshire, and Brittany reports what really drew them to the franchise was how “homey and friendly” it was.
There’s no doubt that coffee shops will continue to be popular, with drive-through options being a welcome choice for people getting back to work, school and travel. With nearly 70 Aroma Joe’s locations and more opening soon, this coffee shop franchise is keeping up with its customers.