Beacon
Ethical Coffee Brand

Our Values: Creating a New Coffee Standard

Aroma Joe’s was founded on the idea that positively impacting people is at the heart of everything we do.  We are proud to partner with amazing coffee farmers and other suppliers to bring our customers the very best products in an environment of positive energy.

a coffee farm shoveling coffee beans
Focus on Coffee Sustainability

Our proprietary coffee blend is sustainably grown, ethically sourced and craft roasted in Maine. The 100% Arabica bean blends used for each handcrafted beverage are 100% Rainforest Alliance Certified which means they are not only sustainably grown and ethically sourced but even more full-flavored, rich and deliciously smooth.

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a cup of coffee in the middle of coffee beans that are in the shape of a heart
Focus on Coffee Quality

It matters where your daily coffee comes from! All of Aroma Joe’s proprietary coffee blends are craft roasted, sustainably sourced and 100% Rainforest Alliance Certified. – rare in the coffee industry and a point of pride! We give each bean the same care, passion and focus on quality. Since launching our new Coffee Program in 2018, we have been committed to providing our customers with high-quality, ethically-sourced proprietary coffee blend that can be enjoyed as hot coffee, iced coffee or espresso-based beverages.

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A closeup of coffee beans
We Focus on Craft Roasted

Our coffee is craft roasted in Topsham, Maine by award-winning roasters on state-of-the-art equipment. Craft roasting bring out the very best from our coffee beans for optimal flavor. Aroma Joe’s has made craft-roasted coffee accessible.

a person holding hundreds of green coffee beans in the palms of their hands
We Focus on an Artisanal Approach

Our roasters are true expert artisans who give each batch of beans the time and dedication they deserve to produce the very best coffee. They work tirelessly to choose the perfect roasting methods.